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Civic Arts · Print & Campaign · 2024
Twenty-two shows, two inks
Season posters and a bus-shelter campaign for a Madison arts nonprofit on a thin budget.

Challenge
Twenty-two shows to announce, a print budget under six thousand dollars, and a board hoping it could look like more than it cost.
Approach
One poster grid, two ink colors, every show in the same frame. Cheap to print and readable from across the street.
Outcome
Season ticket sales came in up a quarter on the prior year. The org has reset the grid for two seasons since, in-house.