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Meridian · Web & Design System · 2025
Nine weeks to launch
Marketing site and component library for a fintech with a hard date and 4,000 people waiting.
Challenge
Meridian’s launch was nine weeks out. What existed: a pitch deck, a waitlist of 4,000, and nowhere to send any of them.
Approach
We designed the site and the product’s component library out of the same Figma file, so the button a customer sees in the app is the one that sold them.
Outcome
Live ten days early. Waitlist sign-ups beat Meridian’s projection by half, and a year on their engineers still ship new pages straight from the library.